Saturday, 16 February 2013

Planning: Complete List of Tasks

Below is a complete list of the tasks you will need to complete for this planning unit. These are due in on the 9th of March.

Any additional resources or help you may need to complete these tasks can be found on this blog. Please make sure you are keeping up to date with these tasks so you can meet the Final Coursework Deadline of the 28th April.

The task list can be found below:


Planning:

1.       Timeline/Gantt Chart/Calendar plotting out when tasks will start and finish

2.       Mood board showing initial ideas for your magazine (colours, other magazine images, fonts etc…)

3.       Proof of contacting models for photo shoot

4.       Contact list for models

5.       Props list for photo shoot

6.       8 storyboard style drawing planning out your images for your photo shoot

7.       3 Location recces scouting locations for your photo shoot

8.       Call Sheet for your completed photo shoot

9.       3 drafted Masthead examples

10.   250 word write up of audience feedback on Masthead drafts

11.   3 Front Cover Mock Ups

12.   3 Contents Page Mock Ups

13.   3 Double Page Spread Mock Ups

14.   250 word write up of audience feedback on mock ups

15.   Flat Plan for your music magazine
16.  Reflection on your planning process. How effective was it?

Friday, 15 February 2013

Planning: Outline of Planning Unit

Planning:

Below is a PowerPoint outlining the entire planning unit:



This PowerPoint should allow you to plan out your time, allowing you to work out what work you will need to complete inside and outside lessons. 

Refer to this and your pack as you progress through this unit to ensure you have covered each of the points required. 

Each of the elements for this planning task will need to be posted on your blog. These elements can be posted in the form of several blog posts (as long as the order is immediately recognisable), or they can be condensed into the form of a slide show. 

An exemplary example of the slide show format can be seen below:


  

Sunday, 3 February 2013

Research: Additional Resources

Magazine Terminology Sheet:

Terminology
Meaning
Advertorials
Sometimes known as ‘special features’ these are pages for which the advertiser pays but the pages are designed and written in the style of the magazine’s editorial

Anchorage
A means of connecting signs to specific meanings.  For example ‘anchorage text’ has a direct relation to images and will help to create meaning/ties to the correct message; acts as an anchor to the text

Bleed

The extension of an illustration beyond the type area to the edge of the page.

Body Copy
The main text on a page

Buzz Words
Words such as ‘Exclusive’ suggesting that this magazine is the only magazine to cover this story

By-line
The author’s name printed at the beginning of a full feature story.

Callout
A quote from the cover band/artist – used to pull the reader in

Central Image
The main image. Usually relies on the audience knowing who they are

Circulation
The number of distributed copies of a magazine

Cover Lines
Information about the most important and the biggest articles in the magazine

Coverage
The percentage of a population group reached by a magazine

DPS
Double page spread

Drops cap/Drops capital
Large capital letter at the start of an article/editiorial

FC
Front cover

Flash
Usually found in a text box/arrow/circle…referring to additional information about the content

Frequency
The number of times an audience is exposed to a magazine, an advertising message, or an advertising campaign. Also, the period issuance of a publication (e.g. monthly, weekly).

Graphic Features
Smaller images, to add interest to teasers, plugs etc

Gutter
The margin of the page at  the point of binding, or the inside page margin

Hanging Indent
Where the starting line stands proud of the rest of a paragraph
 
Header
Information line at the top of a page

Ideology
A set of ideas, beliefs, aims.  Can be thought of as a comprehensive vision, a way of looking at things

Intertextuality
The shaping of texts’ meanings by another texts; the reference of one text within another (often used to establish a greater understanding/humour)

Masthead
The title of a magazine usually placed at the top of the front cover

Plugs
Information about the smaller stories in the magazine that are given on the cover

Primary Audience
Defined as the subscriber/newsstand buyer of a magazine or someone else in the household of these primary purchasers who has read or looked into a magazine.

Primary Research
The direct investigation of the needs, desires and media habits of an audience. It involves contacting and talking directly to members of the target audience individually, on the phone, by email or questionnaire or in groups.

Psychographic profiling
Is designed to test audience responses by attitude. They are based on the ‘inner qualities’ of a person.

Puff
Words or phrases on the cover of a magazine to boost its image

Pull quote
Phrase or sentence taken from an article and  used to attract a reader's attention by setting it in a larger type size

Qualitative Research
Is about investigating the reasons why audiences consume a particular text. Qualitative research is done through discussion and by setting up focus groups.

Quantitative Research
Is about collecting facts and figures and other data to do with the size of the audience. This can be a breakdown of the number of people, including their gender, age and location, who make up an audience

Secondary Research
Looks at data and other research that has already been undertaken about the audience. Today secondary research is very largely carried out on the internet, and by consulting books, magazines and journals.

Skyline
Sell lines/words found right at the top of the magazine

Slanting a story
Writing a story with the magazine’s audience in mind.
Slogan
Tries to convince reader that this magazine is better than its rivals

Symbolism
The applied use of symbols: iconic representations that carry particular conventional meanings

Tagline
The author’s name printed at the end of a short article.

Teasers
Short phrases or words on the front cover to tempt the reader to but the magazine


Additional Websites:

http://prezi.com/ - Presentation programme you can use to create interesting and creative presentations

http://www.surveymonkey.com/ and http://www.polljunkie.com/ - Creates surveys and polls. And easier, quicker and more technological way of getting answers from a questionnaire. 

http://www.smartdraw.com/ - Creates 3d graphs, charts and spider diagrams. May be useful for your questionnaire and focus group section

http://www.mindmeister.com/ - Creates mind maps. May be useful when planning your ideas for your focus groups

http://worditout.com/ and http://www.wordle.net/ - Create word clouds. These can be used as part of your readership profile section

List of Tasks for Research Section:

Research: Evaluation

Research into Potential Target Audience


You should now be ready to write your evaluation for your research section of your project. This evaluation should answer the questions:

  • What you have learnt from your Front Cover analysis? 
    • How will you use this for your own front cover?
  • What you have learnt from your Contents Page analysis?
    • How will you use this for your own contents page?
  • What you have learnt from your Double Page Spread analysis?
    • How will you use this for your own DPS?
  • What you have learnt from you Questionnaire’s and Focus Group? 
    • How will this feedback affect your product?

A good example of this can be found here (in the Personal Learning and Reflection Section):



Research: Readership Profile



Research into Potential Target Audience


You should now be ready to create a readership profile for your own magazine. This should include:
  • Key products used by your audience
  • Key brands used by your audience
  • Key bands/artists/songs your audience listen to
  • Key trends associated with your audience
  • Key facts and figures relating to your audience and your magazine

Good examples of a readership profile can be found below: